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Covid-19 is Changing TV News Delivery Forever!

Los Angeles, CA--The Covid-19 catastrophe may well change forever the way TV news is gathered and broadcast.   The nation’s news operations have been forced to have some reporters work from home.  They’re suddenly gathering news as they conduct their routine interviews via Zoom, Skype and Facetime .  The Multi Media Journalist is a mainstay everywhere except where the photographers unions are politically anchored.  That’s all about to change.  Drones, smaller and cheaper DSLR type cameras are capturing startling video images.  Quality video live streaming has never been so easy.  The technology learning curve for reporters is no longer an obstacle. The increased efficiency and cost savings connected to news gathering are really monumental.  There will always be a need for helicopters, and news crews to chase breaking news.  We need to forever end those ridiculous and expensive reporter’s live shots in front of stale ...

The KTLA-TV News War On Aging Continues

Los Angeles —Every TV or print news organization in America is fighting for survival as the readers and audience has evaporated. The only viewers or readers left are those older folks who have steadfastly shunned computers and the Internet. What’s interesting here is the once desired demographics of people between 18 and 35 have fled from TV news for good. These are the people that spend money to buy the products advertisers want to sell. Today the demographics watching have shifted to the oldsters. Today’s advertisers have shifted too, selling prescription drugs, reverse mortgages, denture adhesives and of course Viagra. Many older TV news viewers feel threatened as they watch the older trusted reporters and anchors disappearing from their positions. The push is on to hire youth in a desperate attempt to save money and lure younger viewers back to television. Along with the shift to youth they are short-staffing newsrooms everywhere. Soon they will lose the only viewers they h...